Preventive healthcare: from privilege to accessibility
Preventive healthcare has transformed into a commodity adorned with a price tag, placing it out of reach for many. The market is saturated with high-cost treatments, assessments and devices like Early, Fitbit, Withings, Oura Ring, and so on, erecting an invisible barrier that isolates those lacking the financial means or extensive knowledge on the subject. Even in countries with seemingly robust public healthcare systems, such as Norway, the contrast in health outcomes among different socioeconomic groups is downright alarming.
Understanding the inability to engage in preventive healthcare is crucial – it's not always a matter of personal choice. Many individuals facing financial stress, social & mental health challenges, or other pressing issues find it difficult to prioritize proactive health measures. The gap in knowledge and access to reliable information further exacerbates the problem, emphasizing that a one-size-fits-all approach is insufficient.
The core of the issue lies not only in making preventive healthcare free but also ensuring its accessibility, simplicity, and relevance for everyone, especially those in low socioeconomic brackets. Though long deemed non-scalable, the dawn of technological advancements presents an opportunity to revolutionize the landscape, making preventive healthcare universally accessible.
Technology, often the villain in tales of disparities, emerges as an unlikely hero in our story. Developments in health tech enable the creation of tools that cater to diverse needs, regardless of socioeconomic status. The emphasis shifts from high-priced products and services to user-friendly, personalized solutions that resonate with each individual's unique circumstances.
The time has come to dismantle the exclusivity surrounding preventive healthcare and make it a universal right. The focus should shift from high-priced technology to inclusive solutions that cater to the diverse needs of all individuals.
We are working so preventive healthcare is not just a luxury but a fundamental and accessible aspect of a healthy life.
